Different Practices Exist on The Web, Which Is The Right Way?The World Wide Web Consortium requires all images and links in a web page to have an ALT attribute and TITLE attribute respectively. Making web pages Accessible and usable is an important part of the creation process. Overall, using ALT and TITLE attributes on everything eliminates almost all accessibility problems on many web pages. ALT and TITLE attributes also improve user experience and help assistive technology translate content for users with physical and sensory disabilities. So far we’ve established two things: 1. It’s good to have ALT attributes and TITLE attributes defined in markup because 2. it helps improve the experience of all users when it comes to page content. But having the attributes tags in place is not enough on its own. What should web authors write in these tags? While the W3C publishes its recommendations...

Wading into the fast-moving flow of social media can be daunting to a small business owner with very little time on his hands. Here's Inc.'s comprehensive social media cheat sheet for the time-strapped entrepreneur. 1. Offer a peek behind the scenes. Offering a sneak preview of new products, services, or features online can help build demand and provide critical feedback to help smooth the launch. For instance, John Doyle, founder of chocolate company John and Kira's in Philadelphia, posts photos of new products on Flickr and invites comments from customers. 2. Harness your expertise. Chances are your company's white paper won't go viral. But sharing knowledge you've gathered through your trade can go a long way toward boosting your brand. Ford Models, for instance, became a You-Tube sensation through a series of videos that featured its models giving beauty and fashion tips. 3. Demonstrate...

"The term link building is becoming a common word in online marketing strategies because it directly relates to how popular your website is. But what exactly is link building?"Understanding link building Link Building Services | TIG India Link building is one tactic that website owners discovered as a way to get their websites to appear in the top results of search engines. The method by which search engines, such as Google, qualify websites was based on their web page rankings, in other words, it's basically a question of website popularity. In early years, search engines determined this position by the number of "keywords" they have on their website, either on the text itself, the title, etc., which is basically any and all elements on the page. Naturally, web programmers for the search engines figured out that website owners found a loophole in the existing system and were cramming...

Viral Marketing India, TIG India Although there are many ways to market your business online, I only use free techniques because they have the chance to go viral. Viral marketing is a form of word of mouth marketing that becomes viral. What this means is that your campaign spreads like a virus. Viral marketing will allow you to reach market segments you might not otherwise reach. Another advantage of using viral marketing is that as your message spreads, your marketing automates itself. By automating your marketing, you continue to drive traffic to your sites and make money without doing any work. Below are seven ways to help you unleash a viral marketing campaign in your business: 1. Write articles. This is, of course, my favorite internet marketing technique. The reason is that it allows me to: build valuable one way back links to my websites, increase my rankings in the search...